Joel Weisberg Résumé
SUMMARY
Multimedia professional with extensive experience in Web development/design, Webcasting, digital photography, design and digital illustration, streaming video, production of video and audio programming. Excellent project management skills. Proficient with most Web, print, and media tools including:
WORK EXPERIENCE
Interactive Producer 2006– Present
ISM Strategic Marketing, Boston, MA
- Produce interactive presentations and Web design projects, banner ad projects and email campaigns
- Develop project plans and budgets, project documentation, including schedules, purchase orders, user manuals, statements of work and other client communications
- Hire and supervise freelance designers, developers, copywriters and programmers
- Research production, programming and other resources for existing and future projects.
- Perform discovery and determine project scope.
- Develop and document information architecture
- Manage project content assets in a variety of media
Freelance Multimedia Consultant 2001 – Present
- Plan, produce, and direct Webcasts
- Create video, audio, and multimedia programming
- Design, develop, and produce internal and external Web sites for a diverse group of clients
- Create still photographs, photo illustrations and graphic design
- Design and produce material for presentation and seminars
- Design databases for business systems, such as CRM, accounting and inventory, using Microsoft Access and FileMaker Pro
Executive Producer 2003 – 2005
MultiMedia Pros, Inc., Salem, MA
- Produce audio, video, DVD, CD-ROM, print and Web design projects
- Develop content and edit and write copy for client projects as well as company sales and marketing materials
- Create visual designs and photo illustrations
- Create marketing photographs for client projects
- Sell multimedia services for a growing Webcasting and multimedia production company, which includes servicing existing accounts and cold calling new accounts
- Perform voice-over work on various audio projects
- Hire and supervise freelance personnel
- Manage online marketing initiatives, including search engine optimization
- Design and program databases for client projects and in-house systems
Features Producer, 2000 – 2001
ZCast.tv – Ziff Davis Media, Medford, MA
- Created, developed and produced six pre-recorded weekly shows that aired regularly on the ZCast.tv streaming media Web site
- Coached editors, analysts and writers from 16 Ziff Davis Media publications to develop an on-air talent pool
- Played a major role in establishing the ZCast.tv brand as the premier technology-based Web casting site
- Wrote, directed, shot, edited and appeared in Webcast programs
- Collaborated in initial ZCast.tv site design and development
- Created original copy and graphics for the Web site
- Produced live Webcast event programming
Photo Editor, 1994 – 2000
eWEEK, formerly PC Week – Ziff Davis Publishing, Medford, MA
- Assigned and directed photographers and purchased art for both the print and online editions of a national IT newsweekly
- Created extensive photo illustrations and graphic design work for print and Web
- Photographed news events, environmental portraits and product photos for the publication
- Worked with internal clients and freelance photographers to ensure consistency and meet the organization’s high standards
- Organized and managed a library of more than 125,000 images
- Designed, developed and managed a system to track a $300,000 annual photo and illustration budget
- Instituted a program to equip and train reporters to supply images and sound files for PC Week Online
- Created and produced both pre-recorded and live internet Webcasts in the studio and on location
- Set up Webcasting studios for PCWeek Radio and eWEEK Webcast
- Acquired and managed capital equipment worth more than $80,000 for photo, audio and video inventory
- Won the PC Week Editorial Excellence Award and the Ziff Davis Chairman’s Circle 1999 Award for outstanding contributions in editorial content
Freelance Photographer and Photo Assistant 1985 – 1994
- Engaged extensively in corporate/industrial, still life, product and portrait photography in the Boston area
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EDUCATION
A.S., Information Technology, Northern Essex Community College (In Progress)
Certificate in Web Design and Development, Northern Essex Community College
(In Progress)